News Title:Meritage Homes Announces Sneak Peek at McLamb Farms, With Homes Starting at $289,990
Meritage Homes is inviting prospective homebuyers to an exclusive sneak peek at McLamb Farms in Ash, North Carolina, on October 22, 2026, as the builder continues to expand its presence across the Brunswick County and greater Myrtle Beach markets. The event is scheduled from 10:00 AM to 12:00PM at 4121 Generations Circle NW, Ash, NC 28420, offering an opportunity to learn more about the developing community and the home designs planned for the neighborhood.
McLamb Farms Expands Meritage Homes' Presence Near the South Carolina Border
McLamb Farms is a new home community by Meritage Homes located near the intersection of Ash Little River Road and No. 5 School Road NW in Ash, North Carolina. Approximately 30 miles north of the Grand Strand, the community offers convenient access to coastal destinations including Calabash, Sunset Beach and Myrtle Beach. It is also located directly across the street from Sterling Oaks, a new home community by Ryan Homes, placing McLamb Farms within a growing residential corridor in southern Brunswick County.
The location also puts residents within a short drive of Brunswick Plantation, a nearby golf community featuring a 27-hole championship golf course designed by Willard Byrd and Clyde Johnston. The course consists of three nine-hole layouts—Azalea, Dogwood and Magnolia—providing nearby recreational opportunities for golf enthusiasts.
Plans for the broader McLamb Farms development have evolved since Brunswick County initially approved a proposal in September 2023 for 319 single-family homes on approximately 82.39 acres. The development is now expanding beyond that original proposal, with plans for an additional 128 single-family homes and 184 duplex units on approximately 73.26 additional acres. Together, the two phases of development represent a potential total of 447 single-family homes and 184 duplex units across approximately 155.65 acres, assuming the additional development proceeds as planned.
The expanded plans would introduce a mix of detached homes and duplex residences, broadening the range of housing options available within the community. Meritage Homes describes McLamb Farms as a neighborhood offering thoughtfully designed one- and two-story homes with energy-efficient features intended to help reduce household energy consumption and ongoing utility costs.
Boardwalk Series Homes Start at $289,990
Meritage Homes is offering two home series at McLamb Farms: the Boardwalk Series and the Coastline Series. As of October 2026, the Boardwalk Series starts at $289,990, with floor plans ranging from approximately 1,241 to 2,018 square feet. The series includes three- and four-bedroom designs, with two- to two-and-a-half-bathroom configurations.
The current starting price represents an approximate $20,000 increase from pricing just a couple of months earlier, reflecting a notable change in the community's entry-level pricing.
The Boardwalk Series includes four floor plans:
Kingstreet: Approximately 1,241 square feet, with three bedrooms and two bathrooms. The Kingstreet provides a more compact single-family home option within the community.
Pendleton: Approximately 1,397 square feet, with three bedrooms and two bathrooms. This design offers additional living space compared with the Kingstreet while maintaining a three-bedroom, two-bathroom layout.
Kirkwood: Approximately 1,725 square feet, with three bedrooms and two-and-a-half bathrooms. The additional half-bath provides added convenience for households entertaining guests or accommodating multiple residents.
Sydney: Approximately 2,018 square feet, with four bedrooms and two-and-a-half bathrooms. As the largest of the four Boardwalk Series plans, the Sydney offers an additional bedroom and more living space for households needing greater flexibility.
With homes ranging from approximately 1,241 to 2,018 square feet, the Boardwalk Series provides several options for buyers seeking a new-construction home at a lower starting price point.
Coastline Series Homes Start at $339,990
The Coastline Series offers a larger collection of home designs, with floor plans ranging from approximately 1,648 to 2,412 square feet. The series includes three- and four-bedroom homes with two to three bathrooms, along with a broader range of layouts and living-space configurations.
As of October 2026, Coastline Series homes at McLamb Farms start at $339,990. That starting price is approximately $28,000 higher than the series' pricing just a couple of months earlier.
The six Coastline Series floor plans include:
Chandler: Approximately 1,648 square feet, with three bedrooms and two bathrooms. The Chandler is the smallest plan in the Coastline Series and provides a step up in size from the entry-level Boardwalk designs.
Newport: Approximately 1,835 square feet, with three bedrooms and two bathrooms. The Newport offers additional interior space while retaining a three-bedroom, two-bathroom arrangement.
Gibson: Approximately 2,001 square feet, with four bedrooms and three bathrooms. This design introduces a fourth bedroom and a third bathroom, offering greater flexibility for larger households or guests.
Northbrook: Approximately 2,412 square feet, with four bedrooms and three bathrooms. The Northbrook is among the largest designs in the community, providing substantial living space in a four-bedroom configuration.
Kensington: Approximately 2,203 square feet, with three bedrooms and two-and-a-half bathrooms. Although it offers more square footage than several other plans, the Kensington maintains a three-bedroom layout with an additional half-bath.
Edgewood: Approximately 2,404 square feet, with four bedrooms and three bathrooms. The Edgewood offers another larger four-bedroom option, with a layout suited to buyers seeking additional space and multiple full bathrooms.
The Coastline Series provides buyers with alternatives to the smaller Boardwalk designs, including plans exceeding 2,400 square feet. With six floor plans in the series, buyers can compare different combinations of bedroom count, bathroom configuration and overall living space.
Meritage Homes Continues Building Across the Myrtle Beach Region
McLamb Farms is part of Meritage Homes' broader presence across the Myrtle Beach region and neighboring southeastern North Carolina communities. The builder completed development at three area communities in 2026: Clear Pond in Carolina Forest, Cypress Ridge in Longs and Creekside Point in Little River.
As of October 2026, Meritage Homes continues to market new homes at several other Grand Strand-area communities, with starting prices varying by location and home series.
Palmetto Place in Longs, South Carolina, single-family homes start at approximately $289,990 (as of October 2026)
Crowne Pointe in Georgetown, South Carolina, has single-family homes starting at $309,990. (as of October 2026)
Waterside in North Myrtle Beach, the Boardwalk Series starts at $312,990, while the larger Coastline Series starts at $384,990 (as of October 2026).
The builder is also preparing for additional development in the Socastee area, where a future community of approximately 145 single-family homes is undergoing land development off Leisure Lane. That proposed neighborhood would add another location to Meritage Homes' growing pipeline of residential projects across the region.
Taken together, these projects demonstrate Meritage Homes' continued activity across a broad geographic area extending from Georgetown County through the Grand Strand and into Brunswick County, North Carolina.
A Closer Look at McLamb Farms
For buyers considering new construction near the North Carolina–South Carolina border, McLamb Farms offers a combination of coastal access, nearby golf and a range of home sizes. The two series provide different entry points, with Boardwalk homes starting at $289,990 and Coastline homes starting at $339,990 as of October 2026.
The October 22 sneak peek will provide an opportunity for prospective buyers to explore the community and learn more about Meritage Homes' plans for McLamb Farms as development continues.
Community: McLamb Farms
Builder: Meritage Homes
Location: 4121 Generations Circle NW, Ash, NC 28420
Sneak peek: October 22, 2026, from 10:00 AM to 12:00 PM
Boardwalk Series: From $289,990; approximately 1,241–2,018 square feet
Coastline Series: From $339,990; approximately 1,648–2,412 square feet